1) Helen Darracott (PAGB)
An introduction to POM to P switching   (1.46)
Helen Darracott provides some of the background information around switching today; explaining how the reclassification of medicines plays an important role in helping the population look after their health and also the innovation switching creates in the industry.
 
 
2) John Smith, PAGB
(PAGB President, Wyeth Consumer Healthcare) - An overview of the past and future for switching in the UK – the industry perspective (6.12)
John Smith provides some of the facts and figures for selfcare in the United Kingdom, and considers switching has progressed in the last 25 years. Looking to the future John Smith calls for government communication about self care, better training for pharmacists and support from doctors. He
 
3) Dr June Raine (MHRA)
Moving forward with reclassification – the regulators perspective (7.32)
Dr June Raine pays tribute to the successful switches of the past 25 years and the contribution that many have made to public health. Flagging up the key public health issues which could be triggers for the next wave of switches.
 
Biography:
 
Dr June Raine trained in general medicine in Oxford
 
4) Key Messages
Mike O’Donovan - National Voices, Dr Ian Banks Men’s Health Forum,

Tony Humphreys - EMEA, June Raine -MHRA, Sheila Kelly - PAGB

 

 
5) Panel Q1
Should there be only one non prescription category?  (1.25)
Keith Ridge and Tony Humphreys tackle this question providing their views on moving medicines straight to GSL. Both are in favour of the United Kingdoms “P” category which is unlike the EU’s system that has just one non prescription category.
 
 
5) Panel Q2
Are advertising controls needed?  (4.29)
The advertising of medicines is regulated to ensure the quality of information given to the public, this helps maintain a standard that the public can trust and ensures that the advertisements are not misleading.
 
 
5) Panel Q3
An effective boost to switching in Europe (6.55)
The panel members provide their opinions about the best way to improve the switching process in Europe, mainly looking at changes in the regulatory framework. Finding a way to promote the quality of pharmacists across Europe, being one of the main points.
 
 
5) Panel Q4
Is switching only for the cash rich, time poor? (3.32)
Due to the product cost of some recent switches some people may feel that these products exaggerate social inequalities, however very little is known about the rationale for pharmacists' concerns about costs, since it is unclear whether this is reflecting people's real or perceived ability and /
 
5) Panel Q5
Do we need a super P category? (1.40)
Keith Ridge dismisses the possibility of a “super P” category if it means that pharmacists have to be personally involved in the supply of a medicine as it runs contrary to developing policy to allow pharmacists to leave their pharmacy base to carry out other duties and services. Keith also
 
5) Panel Q6
Do we need to continue with switching? (1.32)
A recent survey of pharmacists has also shown that Patient Group directions are favoured by some pharmacists; the panel discuss their views on the role of PGD’s when moving prescription only medicines to pharmacy.
 
 
5) Panel Q7
Have all the medicines suitable for switching already been switched?  (1.50)
The panel look at where the future of switching will lead as some people think most of the more traditional areas for switching have already been tackled. Sheila Kelly and Dr Ian Banks provide their opinions on the changing environment of medicine reclassification, agreeing that the future for
 
5) Panel Q8
Should patients have an equivalent of the BNF? (2.24)
The British National Formulary is a drug reference manual providing a spectrum of information on all medications. At present the closest thing to this is PAGB’s OTC directory. The panel consider whether a BNF for patients would enable patients to access information from a reputable and trustworthy
 
5) Panel Q9
Where will we be after the next 25 years of switching? (3.32)
Looking to the future of switching the panel members explain how they hope the role of switching will progress in the future. The infrastructure in place for supplying medicines, information and role of the public are all mentioned as important factors for the progression of switching.
 
 
6) Prof Sir Gordon Duff
(Chairman of the Commission on Human Medicines (CHM)) – Closing speech (2.41)
Sir Gordon Duff closes the proceedings bringing attention to some of the new switches that will be available in the pharmacy to tackle new areas in public health.
 
 
Video Podcasts
Celebrating 25 years of POM – P switching
4th December 2008
Institute of Contemporary Arts, London
 
 
The Proprietary Association of Great Britain represents the
manufacturers of over-the-counter medicines and
food supplements in the United Kingdom.
The Proprietary Association of Great Britain PAGB and the Medicines and Healthcare products Regulatory Agency MHRA held a joint reception to celebrate 25 years of switching medicines. Switching is the process of moving medicines which previously have only been available on prescription (POM) to availability for sale over the counter (OTC) as pharmacy medicines (P) under the supervision of a pharmacist.  This process called switching or reclassification widens public access to safe, effective over-the-counter medicines and provides greater convenience and choice for the public, it also helps reduce the burden on the NHS. Reclassifying medicines from prescription only to over the counter use has resulted in nine out of ten common illnesses now being treated by people themselves.
 
Watch key films of the event in several ways:
  1.  On computer using the Quicktime player
  2.  Watch them in iTunes
  3.  Subscribe and download them to your iPod (with the right lead you can plug your iPod into a TV)